Previously you activated your pharmacy team around one shared routine: Trigger → Action → Execution. Then you focused on making that routine happen at every eligible patient encounter, not just when the pharmacy was quiet. Now the season is at its peak, and the mix of patients has changed. The ones who were ready to say yes have largely been vaccinated. Many of the conversations left are the ones where a patient pauses, asks a question, or says they’re not sure. This 15-minute module is about meeting those conversations with confidence. It will give you:
- One simple, repeatable structure the whole team can use for almost any vaccine concern: the AIMS (Announce, Inquire, Mirror, Secure) framework
- A clear line on which concerns the team answers, and which get handed to the pharmacist. Just importantly how do you do it and what do you say to the patient
Hesitancy is not a “no”. Most of the time it’s a patient vaccine question or two waiting for a confident answer. A structured approach (AIMS: Announce, Inquire, Mirror, Secure) lets any team member acknowledge the concern, respond within their scope, and still land a clear recommendation or hand off cleanly when the question goes past their step.
This program has received financial support from Moderna Canada Inc. in the form of an unrestricted educational grant.
